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Guide to Starting a Business in the EU

Starting a business in the European Union is an attractive option for many entrepreneurs worldwide. However, the complexity of the European market and legal requirements can be challenging. This guide offers precise insights and practical tips to simplify the incorporation process.

Legal support when founders are not professionals themselves

Setting up a company within the European Union presents entrepreneurs from non-EU countries with numerous legal challenges. It is therefore advisable to consult an experienced law firm right at the start of the project. It helps to allow a little more time for the selection process. After all, the professionals should accompany the future steps in the entrepreneurial process. A separate list of questions can help with the selection process. Here, founders can note down what is important to them when working with the lawyers and what specific questions they have. At least two law firms can then be compared at an initial meeting. This is not just about the facts, but above all about the human comfort level. If the proverbial chemistry between founders and lawyers is not right, the collaboration can quickly become exhausting for both sides.

Which type of company is suitable?

The question of the company form should also be answered clearly from the outset. A good law firm with the right foresight can help here. Typically, entrepreneurs have a variety of business forms at their disposal, each tailored to the specific needs and circumstances of the founder. The most common forms include the Private Limited Company (Ltd.) in the UK and Ireland, the Société à Responsabilité Limitée (SARL) in France and Luxembourg, and the Sociedad Limitada (SL) in Spain. These variants of the limited liability company are particularly popular with small entrepreneurs and start-ups, as they offer a simple structure with limited liability for the shareholders.

For larger companies or those looking to make significant capital investments, forms such as the Aktiengesellschaft (AG) in Germany or the Société Anonyme (SA) in France and Belgium are more suitable. These forms make it easier to raise capital through the sale of shares and are suitable for companies seeking a stock market listing.

Office space? They are not necessarily required when setting up a company

The decision to set up a company often goes hand in hand with the question of the ideal location. Coworking spaces have established themselves as an advantageous option for start-ups and new entrepreneurs, as they offer high flexibility at a lower cost. These modern working environments are not only more cost-effective than traditional offices, but also promote a dynamic working atmosphere.

By choosing coworking spaces, founders can save significant amounts of capital that would otherwise have to be spent on long-term leases and furnishing conventional office space. These savings can be better invested in other areas of the company, such as marketing, product development or personnel. Not having to pay expensive office rents in the early stages of the company gives founders the financial breathing space they need to grow and scale their business model.

Inspiration and networking made easier

Coworking spaces are also centers of innovation where entrepreneurs, freelancers and creatives come together. This environment offers excellent opportunities for networking. Here, valuable contacts can be made with potential customers, partners and investors, which is invaluable, especially in the start-up phase of a company.

In addition, many of these workspaces offer access to important resources such as conference rooms, high-speed internet and printing facilities. Some coworking spaces even host workshops and seminars specifically designed to provide entrepreneurs with the knowledge and tools they need to succeed.

Ensuring liquidity

Securing sufficient financial resources is a critical step when setting up a company. Without the necessary liquidity, even excellent business ideas cannot be realized. The European Union offers a variety of funding programs that are specifically tailored to small and medium-sized enterprises. These subsidies are designed to stabilize companies through financial support and to promote their growth. 

The programs range from grants and low-cost loans to guarantees, and can make a decisive contribution to surviving the critical first few years. By carrying out thorough research and seeking advice, entrepreneurs can identify and take advantage of EU funding that is suitable for their project.

Venture capital and business angels

Venture capitalists and business angels are other important sources of start-up capital. These investors are often on the lookout for promising start-ups with high growth potential. In return for a stake in the company, they not only offer capital, but often also valuable expertise and access to a broad network. This type of financing can be particularly attractive for start-ups that want to scale up quickly.

Crowdfunding

Crowdfunding platforms offer a modern method of raising capital by collecting many small amounts from many people. This type of financing is particularly suitable for product ideas that are easy to communicate and appeal to a broad target group. Successful crowdfunding campaigns can not only secure funds, but also build a loyal customer base and test the marketability of a product.

Bank loans and government loans

Traditional bank loans remain a reliable source of business funding, especially if collateral can be provided. Many governments also offer special loan programs for start-ups, often at more favourable terms than regular bank loans. These government-backed loans can be an important resource for entrepreneurs who may not yet be able to obtain attractive terms on the open market.

Don’t be a start-up nightmare: entrepreneurs should definitely think about this

Setting up and running a company in the European Union entails specific obligations that are often stricter than in other parts of the world. The dense set of regulations in areas such as data protection, labour law and environmental protection is particularly noticeable. The General Data Protection Regulation (GDPR) plays an important role. It regulates the dissemination of personal data. In order to comply with it, considerable investments in IT security and, above all, data protection measures are necessary. Those who do not comply can face expensive fines, which could mean the premature end of a company, especially in the start-up phase.

Labour law provisions

In addition to data protection, labour law conditions also play an important role. These include regulated working hours, minimum wage regulations and protection against dismissal. These regulations can pose a challenge for small companies and start-ups in particular, as they significantly increase personnel costs.

There are also environmental protection regulations. Companies often have to invest in environmentally friendly technologies and processes in order to meet regulatory requirements. These investments can be financially burdensome in the short term, but offer long-term benefits through improved efficiency and greater public awareness.


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