Press releases are a great way to inform your audience about your upcoming new product, merger, or event. What many business owners don’t know is that there are various types of press releases they can use for their benefit. Press releases aren’t your typical news write-up. The main difference is that these types of releases… Read More »
We live in a world where online technology is a big part of everyone’s business. Almost everyone has at least one smart device they use to go online and access a vast array of sites and webpages to stay connected with others, be entertained, and even do their shopping. Since many people do their shopping… Read More »
Saving money is one of the main reasons why customers buy something. Since everyone wants to save money, even if it is a few dollars, coupon marketing has become a way for businesses to market themselves and allowing their customers to get their products for a better price. A few studies showed that customers spend… Read More »
Over the years, business documentation has gone from paper to email; from cabinets and shelves to the cloud. It’s been a massive revolution that has brought sweeping changes to the way we run our businesses. When we add smartphones to the equation, things change even further. Mobile-friendly websites are the order of the day. Smartphones… Read More »
If you’re in the process of starting a new business, you may be worried about how you can legally trademark your business name and logo. Trademarking is a way to protect them from being taken over or used by another company who wants to use your name without permission. If you want to trademark your… Read More »
Running a business entails looking for the best office space for your team, hiring the right talent to support your venture, and creating processes for smooth operations. Another crucial thing that you should be doing is developing marketing strategies to improve sales. One excellent tool for your marketing strategy is video marketing. Many consumers prefer… Read More »